It might be loud – the title of our presentation.

Guitar sounds and V8 engines – powerful emotion and a concept awash with sensitivity and theatrical sonority.

Accompanied by music and dance, the narrator’s voice tells the car’s story in playfully dramatic tones. Then it emerges ceremoniously from inside the stage.

This is how we present the new AUDI R8.


Audi Berlin GmbH


Conception, planning & realization