135 years of the German bicycle industry. Conceive an anniversary celebration that focuses on the cultural asset of the bicycle and pays tribute to an entire industry.

An entertaining live interplay between a thematic back and forward – from the beginnings to the present to the mobility of tomorrow.

A multimedia production with live voices, historical image and film material, greetings from, among others, Volker Wissing, Federal Minister for Digital Affairs & Transport, and Cem Özdemir, Federal Minister for Food & Agriculture, as well as moderated impulse talks.